Rodan + Fields®' Interactive "Solution Tool" —
A Virtual "Dermatologic Evaluation" to Customize Skincare

Dr. Katie Rodan and Dr. Kathy Fields, the dermatologist duo behind the Rodan + Fields skincare line and mega-brand Proactiv Solution, introduce the Rodan + Fields Solution Tool, an interactive skin consultation that provides customized recommendations to address an individual's unique skincare concerns. By answering a few targeted questions, a user will receive suggestions for a skincare routine that is right for her. It's simple, fun and takes less than three minutes to complete.

"Because the majority of people never have the opportunity to visit a dermatologist, our goal has always been to bring the dermatology office to people's homes as much as possible," declared Dr. Rodan. "With the Solution Tool we are able to provide a skincare evaluation experience quite similar to what patients receive in our offices. The experience is a great first step in taking control of your skin," added Dr. Fields.

The Solution Tool allows users to tap into the dermatological wisdom of two of the brightest minds in skincare. Through a series of questions, they are able to get customized skincare recommendations straight from the Doctors. This includes tips that are specific to skin type, as well as helpful usage hints for the best possible experience.

After completing the evaluation, users can e-mail themselves their recommendations, which include a "cheat sheet" to start their journey to great skin.

The Solution Tool is currently available exclusively through Rodan + Fields Independent Consultants via the web and an iPad app.

About Rodan + Fields
Founded by Dr. Katie Rodan and Dr. Kathy Fields, Rodan + Fields is a leading skincare company committed to helping its Customers achieve great skin and its Consultants build successful independent businesses. From problem identification and superior dermatological-based formulations to unprecedented support and follow-up, Rodan + Fields seeks to provide the most complete skincare experience outside of a medical office. Products are available through Rodan + Fields Independent Consultants and at www.rodanandfields.com.

For more information, contact Mimi Field at mimifieldpr@comcast.net or (925) 337-4987 or visit www.rodanandfields.com.

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